Arvid O.I. Hoffmann
Professor of Marketing (University of Adelaide)
- Other
Arvid Hoffmann is a Professor of Marketing at the University of Adelaide. He previously worked at Maastricht University and was one of the founding fathers of the Master program IB Marketing-Finance in 2008. His research interests are on the interactions between capital markets and consumption/product markets, marketing strategy and accountability, and individual financial decision-making.
Arvid received his PhD from
the University of Groningen. He held visiting positions at Aalto University,
the University of Washington, and Santa Clara University.
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